Feb 28, 2024  
Mercy College 2022-2023 Undergraduate Catalog 
    
Mercy College 2022-2023 Undergraduate Catalog [ARCHIVED CATALOG]

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COMM 255 - Creative Advertising


Credit(s): 3
3 hours lecture, 3 hours contact
Cross-Listed With: MEDA 255  
A hands-on course that first examines the functions of advertising and how advertising is created, then has students write, develop, and produce advertising scripts for television and radio. The course also provides students with a behind-the scenes look at corporate advertising.



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